Email is still the Daddy of Digital

I sit on the IAB Email Council so am always really interested in the studies and research documents they produce.  The IAB are the trade association for digital marketing and they – in conjunction with iCD Research – recently carried out a survey of attitudes towards email marketing, levels of usage and preferred layout. The [...]

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Who will win the email marketing election?

Any email marketer will tell you how effective the email channel can be and you’d think that the three main UK political parties would be using the channel to entice voters ahead of this week’s general election in a big way.  From my experience, however this doesn’t seem to be the case. Being in the [...]

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DMA Email Marketing Council – Election Results Revealed

We’re delighted to report that after a year working as a co-opted member of the DMA Email Marketing Council on the Best Practice, Data and Legal Hub, eCircle’s Managing Director Simon Bowker was elected yesterday as a full member of the council, joining friends and colleages in the industry to work together on helping the channel achieve [...]

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Etailer of the Year – Shortlist Announced

We always keep up to date with the latest news from the ecommerce and online marketing field so were thrilled when we received the news that the Oracle World Retail Awards had announced their shortlist and that four of the six retailers were from the UK. And we were even more chuffed that two of the four [...]

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