Priority Inbox – My cup of tea

Me: Coffee please. Barista: Would you like Espresso, Americano, Cappuccino, Macchiato, Mocha, Latte, or our new Frappuccino’s?? Me: Erm, Just a coffee. Barista: A Drip? Grande? Me: ? just a coffee. please. Barista: A Grande Drip Americano? Me: I just don’t know. Do you do Tea? Barista: ? Me: It’s ok, I don’t want one [...]

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Adding more fuel to the fire that online is taking over offline?..

Not too long ago I posted on online advertising taking over offline advertising. Yes perhaps it will still be a while before online can fully convince old offline marketing strategists but there are some companies out there helping my cause that online marketing can improve a brands performance. Recently I came across a company in [...]

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